Manage all your Paid performance from a single tool
78% of e-commerce brands make advertising decisions based on incomplete data that doesn’t reflect their actual sales. Our dashboards consolidate your advertising performance data with your real e-commerce data for reliable product-by-product performance analysis.
From siloed platform dashboards to unified cross-channel visibility
Most e-commerce brands juggle between Google, Meta, Amazon, and their analytics tools without ever getting a consolidated view of their investments.
Impossible to detect budget inconsistencies between channels, or identify growth opportunities in certain categories.
Real data is increasingly inaccessible with significant gaps between reported performance and reality.
Our dashboards unify your advertising and e-commerce data for cross-channel management
Multi-channel consolidation
Aggregation of your multi-channel advertising performance in a single interface with harmonized metrics.
Real e-commerce data integration
Connection to your sales sources (CMS, ERP, CRM, or custom connectors) to cross-reference advertising investments and actual transactions, eliminating the gap between reported data and reality.
Cross-channel product analysis
Detailed view of each product, category, and brand’s performance across all your acquisition channels to identify investment inconsistencies.
Opportunity detection
Identification of high-growth potential products across your entire catalog to help you prioritize advertising investments.
Why do SteerFox dashboards go beyond traditional reporting?
Reportings
Dashboards
Unified cross-channel view
All your Paid Media channels (Google, Meta, Amazon, Bing, Pinterest) aggregated in a single interface with harmonized metrics.
Real sales integration
Direct connection to your e-commerce sources to cross-reference advertising investments and transactions.
Intelligent product analysis
Detailed view of each product's performance across all your channels.
Frequently asked questions
What e-commerce data sources can I connect to get my real sales?
We offer several integration options depending on your architecture: connection to Google Analytics 4 if you’ve already configured accurate transaction tracking, direct connection to your e-commerce CMS (Shopify, PrestaShop, Magento, WooCommerce) if all your sales go through your site, connection to your ERP if you have multiple sales channels and your ERP centralizes all transactions, or connection to your CRM if your sales process involves a long cycle with sales tracking. We also develop custom connectors via our APIs for any other specific data source.
How do you handle attribution model differences between platforms?
This is precisely the problem we solve. Instead of relying on each platform’s proprietary attribution models (which all differ), we cross-reference advertising investments with your actual sales from your e-commerce sources. You thus get a unified view based on actual transactions, not conversions estimated by disparate attribution models. This allows you to objectively compare the real performance of each channel.
Can I go beyond standard dashboards for more personalized analyses?
Absolutely. Beyond our unified dashboards, we offer Foxpilot, our AI agent that allows you to analyze your advertising performance in natural language. Instead of being limited to predefined dashboard views, you directly ask your business questions (“Why did my Google ROAS drop this week on beauty products?”) and get contextualized answers with proactive anomaly detection.
Consolidate your product and Ads performance
- Performance by product and channel
- Detection of underutilized products
- Real sales data