Retail Media :
Sell on the new e-commerce playing field
Retail media is the major advertising trend for 2022, with your products distributed on third-party sites. It’s a fast-growing acquisition channel for promoting your catalogue.
Why retail media?
8%
The digital advertising market
62%
Millennials prefer this purchasing method
+30%
French people discover brands via retail media
Strategic leverage to stand out from your competitors
To date, 1 buyer in 2 buys exclusively via marketplaces (*Opinion Way). And according to some forecasts, this will account for 2 out of every 3 BtoC purchases by 2024. It’s essential to position yourself on these levers to broaden your target and generate additional sales. At SteerFox, we are convinced that the power of our algorithms can help you to stand out from your competitors.
An automated solution for predictive campaigns
The SteerFox solution automates a number of tasks so that you can concentrate on those that add the most value. The platform collects data from the various levers to forecast consumer trends and enrich our cross-platform analysis for the benefit of your acquisition campaigns. The aim is to industrialise competitive analysis so that you can propel your products at the right times.
Your Retail Media campaigns using over 50 levers
Amazon
Amazon occupies 1st place in the ranking of sites where the French spend the most money. It’s a lever that offers great potential when it comes to investing in online advertising.
Leboncoin
LeBonCoin is the most visited generalist marketplace in France behind Amazon. An acquisition lever dedicated to the performance of BtoC e-commerce players.
ManoMano
ManoMano has 500 million visitors a month and 7 million active customers. An unavoidable acquisition lever for DIY, gardening and home sector merchants.
Our solution has already helped create 150 success stories.
E-commerce players who rely on our smart catalogue management platform to support their e-commerce growth.
