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Black Friday 2024 barometer: which products were most successful?

🛍️ Every year, Black Friday is a key event for consumers and retailers!

Which products stood out? Which performed least well?

🛍️ Every year, Black Friday is a key event for consumers and retailers!

This year, the shopping period extends well beyond Friday, with peaks from Pre-Black Friday through Cyber Monday. While overall performance is strong, some emerging trends offer opportunities to seize now. 💡

➡️ Our analysis covers more than 80,000 products across 7 sectors: cosmetics, sports equipment, make-up, games & toys, interior decoration, outdoor tools and textiles.

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