Traffic acquisition efficiency optimisation
Steerfox Platform gives his analysts the ability to access and analyze huge volumes of data in minutes, gathering those data from disparate back offices databases to determine patterns, probabilities, and trends. This data repository allows our analysts to outsmart the competition and make the right optimisation and investment decisions. This is a new era for a new concept: predictive SEA.
Leveraging data from the present and the past is key for traffic acquisition campaign optimisation. Campaigns sources like Google , Bing , Facebook , Amazon each provide huge volume of data. These must be aggregated and treated in single place and mixed with CRM and other customer existing knowledge marketing database. , .. Since 2015, SteerFox Platform has collected and treated more than 50 billion data points.
CRM and GAFA back office connexion
Steerfox platform gather data from all your existing tools (CRM, onsite optimisation, customer profile clustering, AB testing, mailing, etc) and from all GAFA back offices.
We chose SteerFox because of their responsiveness and transparency. We need to understand the behaviour of our visitors. The monthly reports are clear and precise, allowing us to make the right decisions.
Guillaume Rassin, Como